This article is adapted from CNBC Indonesia
PT Superior Prima Sukses Tbk (BLES), through its lightweight brick product Blesscon, has once again won the Top Brand award for the fifth time. BLES has maintained its position as the No. 1 Top Brand in 2025. In the Lightweight Brick/Concrete category, Blesscon secured the first position with a Top Brand Index (TBI) of 24.5, marking an increase of 1.3% from the previous year.
This achievement is concrete proof of BLES’s commitment to consistently providing the best service and offering high-quality, affordable construction materials for the Indonesian market. BLES's Commercial Director, Henrianto, emphasized that this achievement is not the end.
BLES will continue to work hard to meet market demands and make a significant contribution to Indonesia's development.
"We sincerely appreciate the trust given by the Indonesian public. This award serves as motivation for us to keep innovating and improving our quality and services," Henri stated in an official release on Friday (February 28, 2025).
Henrianto added that the 2025 Top Brand Award coincides with BLES's ongoing construction of its fifth new factory in Banjarnegara, Central Java. This strategic step aims to boost production volume, allowing the company to reach a broader market and enhance brand recognition.
The fifth factory is expected to commence operations in mid-year with an installed capacity of 1,000,000 m³ per year. This will bring BLES’s total installed capacity to 5,600,000 m³ per year.
"This expansion also reflects our commitment to continually investing in development and increasing our contribution to Indonesia's construction industry. BLES will also strive to expand market reach and enhance product availability across Indonesia," he concluded.